Overview
A self-initiated editorial project focused on turning dense insurance information into clear, visually engaging booklet designs. I created two distinct versions to match different insurance offerings.
A self-initiated editorial project focused on turning dense insurance information into clear, visually engaging booklet designs. I created two distinct versions to match different insurance offerings.
The Challenge
Design editorial spreads that organize a large amount of information in a way that feels approachable and easy to navigate, while still looking professional and polished.
Design editorial spreads that organize a large amount of information in a way that feels approachable and easy to navigate, while still looking professional and polished.
Process
I approached the project as a full editorial system:
I approached the project as a full editorial system:
Developed clean layouts with strong visual hierarchy so key information stands out
Created two separate booklet designs, each tailored to a different insurance type
Focused on balancing readability with visual interest across multiple spreads
Outcome
The final booklets demonstrate my ability to handle complex information through thoughtful editorial design, while keeping the layouts consistent and engaging from cover to cover.
The final booklets demonstrate my ability to handle complex information through thoughtful editorial design, while keeping the layouts consistent and engaging from cover to cover.
